Shifting Directions

You may have noticed a few differences in our website. We’ve changed a lot for sure. But the aesthetics aren’t the only new thing. Plum and Violet itself is changing and evolving. There are a lot of changes you won’t see: the backend of the website, the easier shipping methods, and the logistics of just creating content.

Aside from the new look, our blog content is changing because, well, our purpose is changing. Don’t worry, we’ll still be bringing you amazing clothes and accessories the girl in your life will absolutely love, but we’re going to be using our blog to really delve into topics that are relevant to girls in this day and age. We’ll be touching on subjects like body image, self esteem, peer relationships, just to name a few.

This is something I feel passionately about. As a woman and as a mother of a daughter I know how important it is to be and raise strong women. Ladies, it all starts with us. Follow us along on this journey. I can't wait to see what we discover together.